Best Yard On The Block

This book argues the opposite. Put less on your lawn

ABOUT THIS BOOK

People stop on the sidewalk and bend down to touch my lawn, because they think it might be fake. It is not, and what it took to get there is a lot less than you would guess.

Four programs. Pick one and stop reading the rest.

  • Good. Three steps a year, about seven hours total. For the person who wants a noticeably better lawn and has a life.

  • Better. Five steps.

  • Best. Eight steps.

  • Elite. For when you have fallen in love with it and want to know how far this goes. Most lawn books hand you the hardest version and let you decide you cannot do it. I did that to a neighbor once. He looked at what I gave him, told me it was too much, and did nothing at all for an entire season. He was right, and this book exists because of it.

ABOUT THE AUTHOR

Cory Geffre has spent his whole career doing one thing... helping what's down get back up.

In business they call it a turnaround. He has run them inside hospitals and health systems, carrying full profit and loss accountability and taking operations from losing money to making it inside a single fiscal year. He did it before that too, with a screen printing company he bought defunct and grew into one of the largest in the region, and with a sales territory he built to dominate its market, watched collapse after he left, and was brought back to win again.

In life we call it a comeback. It is the same method pointed at a person instead of an operation, and Cory has needed it himself. That is what Just Down, Not Done is about: get off the floor, get moving, and stay standing when the next hit lands. He writes it, teaches it, and speaks on it.

He holds an MS in Management, Strategy and Leadership from the Broad College at Michigan State, and he is an Amazon bestselling author.

When he is not writing, filming, or speaking, you will find him out front chasing his one true hobby, which is doing his best to have the best yard on the block. He takes this far more seriously than he should.

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